Social Media and Social Firms

Getting On with Social Media

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A good social media presence is the 21st century shop window. If you have no social media presence, it’s like bricking up your windows and doors and still expecting customers to find you. 

But it is daunting to know where to start. With hundreds of social media apps, how can you find the shortlist of those that will showcase your business, build your reputation and grow your sales.

We can help.

Our tailored in-house offer will guide you through defining your goals, selecting the right social media platforms, setting up accounts, defining content and strategy, measuring results. We show you tips and tricks for minimising your time spent on creating social media content, ensuring impact and creating followers. 

Whether you have started with social media and found yourself floundering, or you have yet to make the first leap, we can start where you are. 

We come to you – and when we leave, you will be up and running with key marketing strategies that will get people buzzing about your business, and your business buzzing!

Our bespoke in-house masterclasses and workshops for one or more staff are a perfect way of getting to grips with social media.

Beginners

We want to help you get started with social media. Whether you have no idea about social media, or use it personally but are struggling to see how you can exploit it to grow your business, we can help with our tailored workshops. By delivering in-house, we can work with you to make sure that you are set up and ready to put your social media plan into action straight away. Each workshop is defined with your needs in mind.

By the end of the workshop you will:

  • Understand the context of social media
  • Have identified the key priorities for social media use in your organisation
  • Have identified the social media platforms that will serve those priorities
  • Have set up the accounts you need
  • Know tricks and tips to use social media quickly and wisely
  • Understand the key components of a successful post
  • Have identified key strategic principles for social media use
  • Have drawn up a plan for social media implementation

Improvers and Re-starters

Have you had a false start with social media? Perhaps you have set up a couple of accounts, and maybe even used them a bit, but it is now all a bit lost in the mists of time.  Or maybe you post the odd update but feel you are missing out on how to use it well. Either way, we can help.

By delivering in-house, we can work with you to make sure that you are making the most out of your social media set up and ready to put your social media plan into action straight away. Each workshop is defined with your needs in mind.

By the end of the workshop you will:

  • Have identified the key priorities for social media use in your organisation
  • Have identified the social media platforms that will serve those priorities
  • Have rescued old accounts, and set up the new accounts you need
  • Have identified key strategic principles for social media use
  • Review previous use of social media – what went right, what went wrong?
  • Review tricks and tips to use social media quickly and wisely
  • Draw up a plan for social media implementation
  • Created successful tweets
  • Know how to attract and retain followers
  • Develop an understanding of social media etiquette

Social Media Masters

Do you use social media every week? Do you wonder if your efforts are targeted in the right direction? Do you find it difficult to keep up with all the channels that you want to use? Would you like to find ways to be sure that time spent on social media is contributing overall to your business? We can help streamline your social media strategy and plan, and finetune your social media activity so it fits well with your overall business strategy.

By delivering in-house, we can work with you to make sure that you are making the most out of your social media set up and ready to put your social media plan into action straight away. Each workshop is defined with your needs in mind.

By the end of the workshop you will:

  • Have reviewed the key priorities for social media use in your organisation
  • Have reviewed the social media platforms that serve those priorities
  • Have reviewed key strategic principles for social media use – are they being followed?
  • Reviewed use of social media – what goes right, what goes wrong?
  • Reviewed social media use efficiency – how can you increase use and minimise time
  • Reviewed how you attract and retain followers, and planned improvements
  • Reviewed social media etiquette – how do you measure up?
  • Identify the best mechanisms for measuring social media impact
  • Have a strategy for social media impact measurement and monitoring

To get started – give Michele a call now on 01737 231 360 to talk through how we can help.